The next step in your business plan is to describe what you do. It may sound old school, but making a list is the best way to start. Use Word, Excel or even a legal tablet and pencil. Whatever makes you most comfortable. This is an important list, so it shouldn’t be a chore.
Read MoreDavidson’s Organics, a sustainable, organic and direct farm-to-cup tea company, is recognized by Inc. Magazine’s “Inc. 5000” for the first time. The prestigious list ranks the top 5,000 fastest growing private companies in the U.S.
Read MoreWhenever researchers put a bunch of study subjects in a room and ask them to choose a leader, the same thing happens. Whether the participants are HR experts evaluating potential executive hires, MBA students working on a group project, or primary voters discussing who they’re supporting in the next election, people seem hard-wired to choose the most confident and charismatic contender as most suited for leadership.
Read MoreNevadans start several thousand new businesses each year. If you’d like to be one of them, NCET and the Reno Gazette-Journal are pleased to introduce a new monthly column designed to help you start your business.
Each month, our local business experts will explore a key part of the business planning and decision-making process as we walk through the areas that can make or break your business.
Read MoreHow can I create an effective work-at-home office? How do I improve my home workspace so that my back and neck don’t hurt? NCET’s panel of business and technology experts answer your questions in our monthly column.
Read MoreWhat’s the first thing you do when you wake up? Do you drink a glass of water, meditate, or brush your teeth?
Chances are that you reach for your phone. Check social media.
Most every CPA and Enrolled Agent I run into agrees — 2020 is the “wonkiest” tax season on record.
Read MoreA lot of pandemic-related news is dark. Well, most of it. But there are bright spots, particularly when it comes to founders whose smart ideas and gutsy pivots have defied the Covid-19 curse. Remember the mantra “change is good”? These entrepreneurs are living it. They’re making moves that not only boost revenue today but also set them up to prosper tomorrow.
Read MoreDigital businesses — from part-time side hustles selling homemade jewelry to local restaurants that started fulfilling orders online during the pandemic — have helped U.S. communities weather the economic storm caused by the COVID-19 crisis.
Read MoreFor many of us who are responsible for public communications, there is a natural inclination to want to comment or intervene on the events taking place in the cultural zeitgeist. While this can be an excellent way to ensure that your communications are relevant and timely, it’s important to practice discretion and decency—should you choose to go that route.
Read MoreJon James, a Reno-based entrepreneur, has heard it on multiple occasions when his digital marketing firm was buttoning up a big deal with a larger company.
Read MoreWe’ve watched clients from small businesses to large enterprises struggle with integrated marketing. Why? Marketing silos. Silos are great for farms or assembly lines, not so great for high-performance marketing. In this article we’ll dive into how to break down your marketing silos with a kick ass integrated marketing program.
Read MoreThe U.S. Department of Energy announced more than $15 million in grant funding for the University of Nevada, Reno and Ormat Technologies, Inc., in support of geothermal energy efforts.
Read MoreWhen we think about workplace culture we often picture the motivational poster on the wall or the annual holiday party, but culture that actually motivates employees to stay longer goes far beyond these things, and isn’t as ‘fluffy’ as you may imagine.
Read MoreCOVID-19 transformed a vast majority of office workers into stay-at-home workers. Instead of being united by water cooler talk and endless hours in conference rooms, workers are now bound by instant messaging apps and countless hours of video conferencing.
Read MoreSmall businesses are fundamentally changing business models by taking on new delivery channels, services, and products, as well as customers.
Ninety-two percent of small businesses have used the pandemic crisis to reinvent themselves, according to GetApp’s new research, America’s Small Businesses Have Reinvented Themselves.
Read MoreConsumer adoption of mobile technology has swung the door open for B2B digital marketing services to play a critical role in reaching buyers wherever and whenever they’re connected. An optimized B2B social media strategy is a straightforward way to showcase messaging and products for a broader audience in real-time.
Read MoreWhen Sierra Office Solutions moved to remote work on St. Patrick’s Day in response to the COVID-19 pandemic, the team quickly learned to leverage the tools that the organization had available as a Xerox company.
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