A strategic marketing approach focused on valuable content to attract an audience, seems easy enough, right? Well, what happens if your current content marketing efforts are growing stagnant? Considering an audio content strategy might be the next step.
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Some students either learn by the book, or they learn with hands-on training. The Nevada State Library has released new technology that helps out with both kinds of learners.
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Multiple drones took to the air at the same time above downtown Reno this week in a series of simulations testing emerging technology that someday will be used to manage hundreds of thousands of small unmanned commercial aircraft delivering packages, pizzas and medical supplies.
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When used appropriately, LinkedIn has numerous benefits for businesses including increasing exposure, boosting quality business connections, attracting new business, enhancing knowledge base, and gaining credibility. Additionally, LinkedIn is useful in lead generation because it opens doors for a flood of potential customers.
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Whether your social media strategy is to increase brand awareness, inform potential customers of your services, build your audience, or to generate sales leads, you need to organize your efforts to maximize your results. You wouldn’t plan a big family vacation around the world without creating an itinerary, would you?
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The robots are coming. That’s the consensus among groups like the Brookings Institute, which released a report earlier this year stating that 36 million existing jobs in the U.S. are at high exposure for automation in the future. While workers in affected areas such as food and clerical services see such trends as a threat, others view it as an opportunity.
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Ethical behavior in social-media marketing is rooted in exactly the same practices as any ethical behavior in life. Ethical people tell the truth. Ethical people make good on their promises. Ethical people don’t seek to deceive. Ethical people value their reputations above all else.
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Hallmark doesn’t have a card, but this is Economic Development Week, when economic development agencies share their success stories with the public. In Nevada, that can mean tech in Reno and logistics in Las Vegas.
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One thing Nevada legislators are eager to weigh in on is how businesses manage their employees. In for consideration are several employment bills that would, in many ways, dictate how you run your business and, certainly, how you interact with your employees.
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Are you a Baby Boomer who wants to talk to your adult kids about getting older but don’t know where to begin? You’re not alone. Perhaps you’re a Gen-X’er curious about your parent’s future but find it hard to broach the subject? You’re also not alone.
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You’ve heard the questions and conspiracy theories, but we’ve done the research, and guess what? Facebook really is listening. So are your other devices. Here’s how that affects advertising, why you should care — and how to lock your devices down. Short of moving all conversations to a cone of silence, that is.
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The essence of your brand is what you want people to think of when they hear your company’s name. Simple, right? But for small businesses, building a brand can be one of the more challenging things to accomplish.
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Matt Fisher, Maria Gerlinger, Andrea Quiruz, Toni Quiruz and Chuck Sweeney have been re-elected to the board of directors of NCET, a member-supported non-profit that produces educational and networking events to help people explore businesses and technology.
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When you sip a cup of Davidson’s Organics tea, you’re also supporting a local organization that reaches around the globe. “We’re probably the largest vertically integrated organic tea company in the U.S.,” said Kunall Patel, co-owner of the Sparks-based company. “We have traceability truly from farm to cup.”
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